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Mary Kay’s car surprise – not pink, not Cadillac, but a roaring Ford Mustang! |
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published by Netcoo Editorial Office
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Thursday, 18 August 2011 |
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Mary Kay recently unveiled the newest addition to its Beauty Fleet of cars at its annual seminar in Dallas. The thousands of Independent Beauty Consultants who met at the event were in for a surprise when the curtain was finally lifted: it’s not pink, and not a Cadillac, but a black Ford Mustang. The excited crowd approved with roaring cheers as the stylish Ford Mustang joined ranks with its iconic sister, the pink Cadillac, as another symbol of great achievement in the Mary Kay sales force.
“At Mary Kay, for nearly 50 years, we have conducted extensive design work as we develop on-trend, high-performing color cosmetics and skin care products that consumers want and need,” said Yvette Franco, Vice President of U.S. Marketing. “We applied this same, deep-rooted commitment to searching for a new Mary Kay Career Car option for our Independent Beauty Consultants that beautifully blends style and sport, with functionality and durability – as well as one more way to inspire the Mary Kay independent sales force on their road to success. Our company’s dedication to finding what women want is underscored once again as we welcome the trendy and sporty Ford Mustang to our family of Mary Kay Career Cars.”
At its annual convention, Mary Kay celebrated the success of the company’s independent sales force during five, back-to-back conferences. The seminar is focused on recognizing Mary Kay Independent Beauty Consultants for their achievements, while also providing education, inspiration and motivation for the year ahead.
The revered, American-made Ford Mustang is surely a great motivation, as it joins the signature pink Cadillac and the fleet of Mary Kay Career Car options available to top-performing, qualifying Mary Kay Independent Sales Directors. The Ford Mustang is prized by consumers and has received numerous accolades such as: 2010 Motor Trend Car of the Year finalist, one of Forbes magazine’s “10 Cars That Changed The World” and one of Forbes’ “The Toughest Cars on the Road” in 2011. |